Monthly Archives: November 2013

Victors and Spoils

Prof. Mike Tushman Follow@michaeltushman In this weekend’s NYT Magazine, broccoli got a make-over, thanks to Victors and Spoils, a division of Havas Worldwide.  While ad agencies are changing the way Americans eat–for the better–Victors and Spoils is doing the same for

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Posted in Advertising, Crowdsourcing, Michael Tushman